John Hawkins of Golf Digest isn’t too fond of Chris Berman doing live coverage of the U.S. Open Championship, which kicks off Thursday and runs through Father’s Day weekend.
But Chris Berman? He’s part of the program, too. In ESPN’s 18 hours of Thursday-Friday coverage, maybe half will be anchored by a rumblin’, bumblin’, stumblin’ earsore whose knowledge of pro golf is either severely impaired or on extended vacation. The nicknames. The clichés. The thousands of words spoken without a gram of true insight.
Isn’t this the same network that employs Mike Tirico, whose polish and knowledge suggest he was born with a microphone clipped to his lapel? Tirico handled the first two rounds of the Masters for ESPN. Is he doing pay-per-view from Torrey Pines? Is it less than $100 per hour? Where do I sign up?
I read that Berman views himself as sort of an everyman this week, telling the San Diego Union-Tribune, “I’m trying to be me and have a good time with it as someone who’s an avid follower of the game, like most of the audience. A 16 handicap, give or take, not a 3 or a scratch.” Some attempts at logic are frightening; others defy the principles of credibility that defend TV’s role as society’s most powerful medium.
Berman’s perspective captures the worst of both worlds. It’s not that a 16 handicap shouldn’t do live TV at the Open. Tirico isn’t much of a golfer—he’s too busy grinding over a stack of notes to shoot 73. With Berman, the five layers of shtick seem to camouflage a lack of preparation, proof that some disguises are better than others.
The ironic part is that at the top of Hawkins’ article reads: Golf World, in Partnership with ESPN. (ESPN obviously employees Berman.)
I’ve been saying it for two years – Berman is a shell of his former self. Worse yet, it’s apparent by his delivery that he still feels his shtick is working. He’s so over the top he makes Tom Cruise not seem like an over-actor.
