DETROIT , MI - OCTOBER 11:  Rashard Mendenhall #34 of the Pittsburgh Steelers runs for a first quarter touchdown while playing the Detroit Lions on October 11, 2009 at Ford Field in Detroit, Michigan. Pittsburgh won the game 28-20. (Photo by Gregory Shamus/Getty Images)

Selected with the 23rd overall pick in the 2008 draft, third-year running back Rashard Mendenhall will be counted on to anchor the Steelers’ rushing attack heading into the 2010 NFL season. He also does his part to spread the message of the “Athletes’ Creed.”

Here’s some more information about what the Creed is:

– 86% of young athletes confirm they’ve seen trash talking during games increase as they’ve gotten older

– 79% say showing good sportsmanship doesn’t seem to be as important as it used to be

– 81% agree that athletes today would rather win the game then play completely fairly

– 73% admit their athletic peers believe it’s cheating only if they’re caught

With the Champion Gridiron Kings (follow Champion at Facebook) seven-on-seven competition serving as his backdrop, we recently had the opportunity to talk to Rashard about the “Athletes’ Creed,” as well as his expectations for himself and the Steelers in 2010. Check out the video interview below.