As much as Bill Simmons dislikes Mike Dunleavy, Sr. as a coach and general manager, you’d think he’d avoid sponsoring him in any way. But after a reader suggested that he sponsor Dunleavy’s Basketball Reference page, Simmons couldn’t resist.

SG: Done and done. What’s sad is I spent a solid 45 minutes crafting the right testimonial before finally settling on what I wrote. Any time you can spend 10 bucks to sponsor the Undertaker, you have to do it.

Hilarious.